NEWLY RELEASED!
2021 Medicare Marketing & Distribution Insights
This study develops a comprehensive, in-depth understanding of the marketing and sales support needs of Medicare Advantage and Medicare Supplement agents and agencies, conducted by Greenwald Research in partnership with the American Association for Medicare Supplement Insurance (AAMSI). It seeks to uncover who agents are, their concerns, and their preferences from agency and insurance partners. Research is also conducted with a variety of Medicare distribution partners and consumers. Together, this provides a 360° view of the Medicare market, brand strengths and weaknesses, and drivers of agent loyalty and satisfaction.
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Additional Resources
Press Release: Medicare Research Uncovers 3 Broker Types
Learn about the 3 types of Medicare Brokers that emerged from the Medicare Marketing & Distribution Insights Research.
Coffee Break: Highlights from Medicare Marketing & Distribution Insights
Edna Vasquez-Dretzka and Jesse Slome of the American Association of Medicare Supplement Insurance discuss key findings from the 2021 Research Program.
Press Release: Announcing the Release of Medicare Research
Greenwald’s Announcement of the release of the 2021 Results of the Medicare Marketing & Distribution Insights Research Program.